The Many Lives of a Formula One Ingenious Outsider

Which has its headquarters in Hinwil, in German-speaking Switzerland, Sauber is the only sports team based in Switzerland. As such, it has always been an outsider. But like many foreigners, has also been one of the strongest, if not the fastest, and is an expert in going further and faster with fewer resources than other teams.

"This is a small team in conjunction with the facilities great team," said James Key, technical director, referring to the factory, which was recently expanded by the car company BMW team owner from 2006 to 2009.

"So it's not quite the best of both worlds," he added, "but it's pretty good, because you have the efficacy of a small group of people and a budget that you have to focus very well, and select what you do – but then goes to see the facilities working through. So we have this heritage, but we're a young and ambitious. "

Sauber team currently is the fourth oldest of the series: Only Ferrari, McLaren and Williams have survived longer. And survival is the key word there.

Sauber was founded in 1970 and competed in several different series. In collaboration with Mercedes, who won the Le Mans 24 hour race and sports car world series in 1989 and won the final in 1990. Finally, he entered Formula One in 1993 with the idea of becoming a Mercedes team, and with the help of Mercedes. But Mercedes made the team in 1995 to join McLaren, which won several world championships.

Sauber recovered to become one of the strongest of the independent teams as well as a training ground for several important factors of youth in the future – as Heinz-Harald Frentzen, Felipe Massa, who now races for Ferrari and Kimi Raikkonen, who won the drivers' title with Ferrari in 2007.

"I think it is a good team to start my first year," said Sergio Perez, a Mexican Sauber rookie this year. "Peter Sauber has a very good job with young people. He knows how to guide us, which has much experience, which is sensible and knows what he's talking about. "

Survival also became the key word last year after BMW soon withdrew from Formula One at the end of 2009. Sauber had sold a majority stake in the company car at the end of 2005, when BMW made a six-year partnership with Williams.

As BMW Sauber, the team finally won his first race with Robert Kubica driving in the 2008 Canadian Grand Prix. BMW invests enormously in the factory and nearly doubled the staff of over 400 people.

But with the economic crisis and a drop in performance of their careers, BMW soon withdrew from the series and Peter Sauber regained full ownership of the team, returning from semi-retirement to help bring the team back to health as an independent once again.

The team had to shed 50 percent of the staff and learn to operate as a small independent team again. But now had not only the heritage and expertise, but also the best services.

"A massive force is the manufacturing facility, the wind tunnel, which is excellent, and all processes that have been built around these facilities are very strong and the team can tailor their approach to development to production very quickly, "Key said. "There is an enormous confidence in many of the external suppliers, so that all inmates, which means it is fast and efficient. "

The team has made a big step forward this year, both in the design of cars and sponsorship after it landed a major endorsement of the telecommunications company Telmex in Mexico and a tequila company, and took it on Perez.

He has scored regularly, and after finishing eighth in the series last year, currently in sixth place. His other driver is Kamui Kobayashi, a Japanese driver who has proven to be a new talent and quick, bold and exciting.

"We're improving," said Kobayashi. "Early last year was very difficult, and we worked very hard and are getting better."

The next steps, Key said, is to push harder with the car's aerodynamic development and to obtain a driving simulator for pilots and engineers can learn more about the car and tracks, while in the factory.

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